If you are a vape shop owner, or are the owner of a website selling e-liquids, one aspect of great importance to consider is carrying only the highest quality products. Here is a look at the top reasons we feel this is greatly imperative to all businesses in the vape industry, both on an individual level, as well as for the overall industry.
Legitimacy for the Industry
First and foremost, with all of the public’s attention these days focused on “what’s in those e-cigarettes,” carrying brands that do a great deal of independent research and testing is really important for credibility. When an industry is constantly being attacked by “scientists” who produce erroneous, biased, and misinformed studies based on bad data findings, it is really important to be able to refute these claims head-on. A perfect way of doing this is by carrying brands such as VaporFi and Motley Brew whose e-liquid formulas hold some of the highest standards in the US, in addition to being made exclusively in the USA, containing no diacetyl or acetyl propionyl, are manufactured in labs registered with the FDA for total disclosure, are made with the purest ingredients, going even beyond “food grade” standards as they are made for inhalation, and have been labeled as having cGMP standards of operation. (IVG brands do not take the easy way out!)
Considering that the vast majority of vapers are very hands-on, research-ready, and know their products inside and out, getting crap quality past them will not work. You’re more likely to insult their intelligence. However, as a retailer, one way of gaining trust is to offer top quality products, focusing on the purity of ingredients, safe manufacturing standards, and the fact that you do “know what’s in them.”
Better products, greater customer satisfaction, repeat business. It’s a solid, time-tested business model, and one we’re rather familiar with!
So, when it comes to e-liquids, don’t skimp quality and go for cheap. Your customers will know the difference, and you’ll be giving them prime reason to shop with your competitors.