For retailers: Understanding the Market

1ZLL_e_cigarettes04If you are a retailer interested in carrying electronic cigarettes, you may be wondering which products would be ideal to sell. When working with a large company such as International Vapor Group, the options are very extensive, and it may be difficult knowing which  specific products to choose. You have to have a general idea of your clientele, and where their interests may lie.

The e-cigarette market is filled with many different types of products, and with millions of people using them, variety is obviously of great importance. Many experienced users are looking for specific products, that do specific things, and work according to their specifications. Beginners tend to be looking for something that works as an alternative to cigarettes, and many want two-piece e-cigarettes that resemble them.

If you carry traditional cigarettes, chances are, your customers are going to be interested in e-cigarettes, generally speaking. If you are going to start implementing e-cigarettes, going with a very recognizable brand like South Beach Smoke is a great idea, as customers can identify with the name and products. Starting off with a selection of starter kits, cartridges and disposables would be ideal. This offers a variety of choices for different budgets, especially catering to beginners to get them started, and hopefully in the future, getting them back to your location for additional products and cartridges.

If you know your clientele consists of experienced e-cigarette users, who want to expand their horizons with a selection of great products, you may consider carrying a variety of our brands, especially our latest, VaporZone. This brand has become the top choice of many vapor smokers, and the advanced products with great performance appeal to many.

If you are wanting to add electronic cigarettes to your retail selection but are not sure where to begin, hopefully this has helped! If you are interested in adding International Vapor Group products to your store, and need further assistance, do contact us; we’d be glad to help!