Monthly Archives: December 2014

2015 Trend Forecasting

2015_22014 was a monumental year for electronic cigarettes. We saw the FDA finally address the need for sensible regulations, as the industry continues to grow at a rapid rate. We saw the innovation of products happen at a crazy fast speed, with consumers wanting more and more advanced products. We received plenty of success, watched as Oxford Dictionaries named “Vape” the word of the year, and have seen firsthand how mainstream vaping overall has become. It has been a good year! So what lies ahead in 2015? Here is a look at our predictions, as we have a feeling it will only continue to get more epic!

-More Smokers Switching

As the products get more exciting, and more users are taking to them, there will be even more smokers switching to vapor cigs. With the expanding popularity, more smokers are beginning to feel comfortable and confident switching to e-cigs.

-Better Products

Gotta love innovation, right? Better products will be hitting the market, especially geared towards beginners. Beginners will also be more inclined to start up with more advanced electronic cigarette products because they are becoming so popular.

-More Research

Research has been happening increasingly over the years, and it is definitely continuing. The public wants research. E-cig users want research. Scientists want research. E-Cigarette companies want research. Everyone wants research, and it will be coming. Evidence supports the cause, and it’s exactly what users and businesses want on their side.

-A Bigger Push From Big Tobacco

They aren’t willing to let e-cigs take over without a fight! And with vaping as popular as it is, and their own industry on the decline, they will certainly be inching into the e-cigarette market both by appealing to lobbyists however they can, and also by introducing their own vaporizer type products.

-Vape Shops

Vapor shops will continue to open and receive business, as more people begin vaping there will be a need for brick and mortar options.

Teen Vaping: Trendy Gateway or Typical Experimentation?

E-Cigarette-Age-LimitTeens and vaping have been a very hot subject as of late. There’ve been many reports of high school aged teens getting into vaping and it is getting much discussion in the press this week.

So, are teenagers getting into the habit of nicotine now at a higher rate than previously reported? Are electronic cigarettes truly serving as a gateway into a smoking habit? Will this have the consequence of creating a new generation of tobacco smokers? Is the e-cigarette industry to blame for marketing their products in such a way that is enticing to the youth?

Well, to answer these questions bluntly, the answer is no.

Teen vaping has become a topic of discussion because it is very much is a given. As the anti-tobacco coalition has been pushing hard for decades to keep cigarettes out of the hands of minors, and with cigarette use by teens increasingly on the decline, seeing any slight uptick in teen smoking is cause for examination. As a whole, teens are not looking at electronic cigarettes as a way to start smoking, and using e-cigarettes is not having the effect of introducing teens to smoking, leading them to begin smoking cigarettes as a result.

Typically, teenagers are into experimenting. On the verge of adulthood, you can expect those pesky teens to get into just about everything; from alcohol, to drugs, to crime (both petty and extreme) to breaking curfews and testing their parents’ rules. It comes with the territory that teens are going to be poking their underage fingers into things they don’t belong in, and that is precisely why age restrictions are being enforced, and responsible e-cigarette brands and retailers will be doing their best to keep their products out of the hands of underage persons.

Recent statistics have stated that teenage usage of e-cigarettes has been increasing, with a report from Forbes magazine stating that current numbers have shown that electronic cigarette use by high schoolers has rose from 1.5% to 4.5%, and this figure includes teens who have stated that they have used e-cigarettes at least one time in a 30-day period. While at first glance, a 3% increase is alarming for some, it must be taken into account that the majority of the teens who are vaping are seeking alternatives to traditional cigarettes.

The e-cigarette industry as a whole is focused on adult usage, and products are designed and marketed to the adult population. It must be noted that the majority of electronic cigarette companies are not gearing their products towards impressionable young people, and teens are an inherently curious sector. While numbers have not been published as of yet, stating how many teens are using e-cigarettes as an introduction to the world of smoking tobacco, it is highly unlikely anyone will be.

E-Cigarettes: Looking Beyond the Misreporting

E-Cig GossipOne of the current themes occurring in the media regarding electronic cigarette use is in how the products and the industry as a whole are being reported. This is a very unfortunate occurrence, as it is preventing e-cigarettes from receiving the proper reputation they deserve, and it is also casting a dull tarnish over what these products have been able to accomplish thus far.

While e-cigarettes are seeing such tremendous growth and popularity, it is still unfortunate the way certain media outlets choose rumor and outrage in regards to e-cigarette news instead of stating straightforward facts and the many positives those who use them are experiencing. Half truths are commonly reported, facts are omitted entirely, and like so many areas of the news, the focus is on strategically marring the facts, sensationalism and misinforming for a more dramatic agenda.

One of the biggest “gray areas” when it comes to electronic cigarettes surrounds regulations. It has been a topic for years, with some advocating for extremes, and others seeking more moderate laws designed to protect minors and ensure that the products are made of safe ingredients.

In the past few years, the industry has experienced great public acceptance, however mass acceptance has seemed to dwindle in the past year or so due to a general bias against electronic cigarettes from the public health community. Yes it is true that the FDA isn’t backing anything (yet), however they have begun taking measures to regulate the products; not outright banning them. And while they are not considered “cessation devices,” the industry as a whole cites their countless benefits as “alternatives” to traditional cigarettes a great part of their success.

Electronic cigarettes have become as enormously popular, year after year, because they are a benefit to users. The industry would not be hitting $2 billion if they were not a comfortable, enjoyable product that gives users a better option to cigarettes. They are constantly being re-innovated, advanced, and further developed, which is why so many people, experts included, consider them to be the future of smoking. Besides, the gossip and rumors should be expected; you know you’ve attained success when the spin starts rolling in!

E-Liquid: Why it Matters

VaporFi-E-LiquidWhen you are looking at different brands of electronic cigarettes and what they offer, you have to take into consideration a variety of factors. One of the most influential, when it comes to how devices perform, is e-liquid.

E-liquid, also known as e-juice, or simply juice, is an essential when vaping. There is no substituting it. It can be made of all sorts of different formulations, it can include a wide array of ingredients as well as be comprised of just a few. It can carry a very high dosage of nicotine, contain a moderate level, or even be nicotine-free. It can be vegetable glycerin (VG) based, propylene glycol based (PG), or some combination of these two. It can be made of the lowest quality ingredients around, or you can be lucky enough to find brands such as VaporFi that carry only the highest grade e-liquids available.

With all of this disparity, all to perform a basic function, you may be wondering what all the fuss is about. Does it really matter what is going on inside? Does what constitutes the e-liquid even make a difference because it’s getting vaporized? We are certain it does.

You see, when you inhale the vapor, which is a by-product of the e-liquid, it goes straight into your lungs. Wouldn’t you prefer the cleanest, purest substances going into your vital organs?

Experience has taught us that the best liquids are made of the best ingredients, which originate from the best sources. It results in the best flavors, the best nicotine sensation, the best throat hit, and overall satisfaction. We make a point to avoid diacetyl, ensuring we carry only diacetyl-free e-liquids. We use responsible sources such as Malaysian Palm for our glycerin to avoid run-ins with peanut allergies. All other ingredients are Kosher-grade and inhalation-grade; meaning they are literally designed for inhalation.

We believe in having the best electronic cigarette products, and part of this equation is having the best e-liquid. It is what holds the flavor and is the key to the experience. You can have the best mod or e-cig on the planet; if your liquid is mediocre, you can expect the same in performance. We strive to go beyond.

How E-Liquids and Cartridges Create Repeat Customers

sbs flavorsFor retailers who are used to the sales of tobacco cigarettes which easily created generations of repeated customers and the need for customers to continuously return to purchase the product, the fact of electronic cigarettes being reusable may seem like a business failure by comparison. However they are anything but. While they happen to be a reusable product, with a very reusable format, these traits only make them more socially responsible. Alternative cigarettes work with cartridges and e-liquids, which are the portion the product that the consumer actually consumes, and this usage creates a need for the customer to return to purchase refills.

E-cigarette cartridges last anywhere between 1 to 2 packs of traditional cigarettes. They’re more cost-effective for the user because of this, and they go a lot longer than single-use packs of cigarettes. They create less waste and as an added benefit they are available in a multitude of different flavors to please the customer. They offer a great amount more control than traditional cigarettes being available in a great variety of nicotine levels, including 0mg (nicotine free) to 24 mg. Consumers have endless options of different choices to fulfill their needs by using them.

E-liquids typically work with vaporizer tank systems as well as with refillable cartridges the user can use, depending on their device. They are available in even more flavors and the many customizable preferences give the user even more ability to have their exact specifications met. Brands such as VaporFi and South Beach Smoke make this readily available with their Custom Blending option, and users have been overwhelmingly satisfied as a result.

As a retailer, you have options beyond tobacco that offer lucrative possibilities. Both cartridges and nicotine e-liquids have become quite popular as of late and can help make up for the loss of profits you’ve seen due to dwindling cigarette sales. With more and more people using alternative products such as these, coupled with the fact of customers needing to find top-quality options, the range of products available from IVG can benefit your retail selection immensely.

New Study Shows E-Cigarettes Can Curb Tobacco Cravings

E-Cigarettes are the Sensible AlternativeA new study published in Time has found that electronic cigarette use can help reduce tobacco cravings. Considering how electronic cigarettes work, it comes as no surprise to vapers that studies are now confirming what they’ve already experienced.

Researchers at KU Leuven studied 48 smokers who had no intentions to quit smoking for the duration of eight months. The smokers were divided into three groups with two vaping and smoking cigarettes for the two first months, while the third group was only allowed to smoke traditional tobacco cigarettes. The study’s main focus was to see if electronic cigarettes were able to decrease the smokers’ urge to smoke tobacco or if it removed the urge to smoke entirely.

The second stage of the study was published in the International Journal of Environmental Research on Public Health and during this phase, the third group used e-cigarettes.

The common result seen across all groups was that the number of tobacco cigarettes decreased by 60%. Other findings that emerged from the study showed that long-term smokers are most likely to trade their traditional cigarettes for the electronic counterpart, with 21% of the group having stopped smoking tobacco completely, with an additional 23% of smokers reducing the number of tobacco cigarettes they consumed per day by 50%.

It is quite well-known that electronic cigarettes usually contain nicotine (depending on the user’s preferences of nicotine level, or lack thereof) however, they do not contain tobacco or the many chemical toxins found in   traditional cigarettes. The study reported that e-cigarettes typically contain anywhere from 100 to 1000 times less toxic substances than traditional cigarettes, making them an obvious option for those looking to avoid such exposure.

“With guidance on practical use, the nicotine e-cig offers many smokers a successful alternative for smoking less – or even quitting altogether,” said Professor Frank Baeyens, who led the study. “E-cig users get the experience of smoking a cigarette and inhale nicotine vapor, but do not suffer the damaging effects of a tobacco cigarette.”

This is just one of many studies currently being done on the effectiveness and benefits of electronic cigarettes. The alternative of the smoke-free lifestyle, even with nicotine, is proving extremely beneficial to many smokers. Many e-smokers are certain this is the future of smoking, and studies such as this, prove we are on the right path.

IVG: The Top Choice in the E-Cigarette Market

IVG 4 BrandsThe vast multitude of electronic cigarette and vaporizer options on the market is more than plentiful. With new vapor shops opening in every town and major city across the country, and new brands emerging all the time, as well as new technology being developed at an excessively rapid rate, it is clear that the e-cigarette industry is booming.

For those looking to embark on a venture in this industry, whether it’s carrying e-cigs in your retail store, or opening a vapor shop of your own, the options are quite inclusive, and we have everything you could possibly wish to work with.

Working with International Vapor Group in either scenario gives you the ability to tap into the industry’s best products, with a solid company backing you up. Our expertise ranges from every level; from Manufacturing and production, to branding, distribution, marketing and franchising. When it comes to electronic cigarettes, we basically have every corner covered.

As for retailers of the South Beach Smoke and EverSmoke brands, our top choices among consumers, offer easy-to-use design as well as eye-catching imagery. The products are specifically geared towards entry-level e smokers, yet have been developed with the best quality and performance capabilities to fulfill users’ expectations of e-cigarettes, as well as deliver the most desirable price point. For retailers they’re an exceptional addition to any inventory, especially were cigarettes are concerned because they offer users the option of impulse purchases as well as a need for repeat purchases due to e-cigarette nicotine cartridges being disposable. With deeper and further usage of e-cigarette products, consumers are continuously searching for new ways to enjoy the experience as well as personalized and customize it to suit their needs.

When it comes to franchising, our brand VaporFi is unsurpassed. As the popularity of vapor shop grows, the need for brands such a VaporFi  grows as well. This company features standalone shops that can be tailored to a number of different settings – from freestanding shop locations to mall locations, kiosks, and even the VaporFi express which features a store with in a store concept carrying only VaporFi products. The popularity of these vapor shops is immense! The atmosphere, products, and experience these stores offers is unlike any others. VaporFi offers the most luxurious concept in the industry, and there is great substance behind the success.

If the electronic cigarette business is in your future, contact us about exciting opportunities at every level! We are growing tremendously and always on the lookout for others who share the entrepreneurial spirit!

Forbes Shines Spotlight on the Case for E-Cigarette Acceptance

E-CigAdvancedVaping-NOT-SmokingAn article that was just published in Forbes makes an excellent case on why the anti-smoking coalition should embrace, and endorse electronic cigarettes. Groups such as the American Lung Association and the American Cancer Society currently do not advocate for the use of the alternatives to tobacco cigarettes, and much of their information, unfortunately, can be traced to unreliable sources of distorted facts.

Recent statistics place current tobacco usage among American smokers at just 18% for adults, which is an all-time low. However, at the current rate of decline, it will take a whole 40 years to cut that figure in half, during which time, millions more will die of tobacco-related illnesses, per the predictions of Epidemiologists. Considering all the benefits of e-cigarettes, the fact that they contain no tobacco, and that there is no proof to any negative effects, their potential as an alternative for smokers has barely been tapped into so far.

One of the more common sense solutions that can be offered would be to make nicotine readily available. While electronic cigarettes are not legally able to be considered ‘cessation devices,’ or methods which users can quit smoking with, they certainly offer an option that gives users the ability to have the sensation they want without tobacco smoke and carcinogenic tar. In the “black and white” world of smoking and not smoking, e-cigs build bridges and accommodate, offering convenience and solutions.

As a company in the industry of electronic cigarettes, we at IVG are passionate about the potential of these products to benefit lives by offering convenience and making tobacco usage a thing of the past. With so many options that are available to have the same sensation, experience, and the enjoyment of nicotine without carcinogenic tar and smoke, it’s only a matter of time before more smokers quit traditional tobacco methods in favor of clean, smoke-free nicotine-infused vapor.

In our view, e-cigarettes are the way smoking will be done in the future. As the market shows, more  smokers are quitting or switching to electronic cigarettes. E-cigarette use is rising in popularity and expanding as an industry at a highly rapid rate; on pace to be a $2 billion industry this year. Quite evidently, the millions of smokers who’ve switched are on to something.